Pricing

Pricing for custom development. Rough estimate and expectations for agencies
Project estimate in hours

Quick Formula

Clients ask you how much it will cost to build 10 page website for their business.,

Are these 10 unique pages or 5 unique pages and 5 services with the same template?

For development page count not matter as much as how many unique blocks each page has.

For example image on the left has 5 unique blocks. If any of these blocks repeats on any other pages, they do not increase the estimate.

It takes, on average, 5 hours to build, test, fill with content and launch a unique section.

So, check out your Figma designs and calculate:

Estimate = the amount of unique blocks * 5

You’ll have rough estimate in hours how long it will take to build the project

But you promote fixed-price contracts, right?

How to get the budget, knowing hours

It's even easier. Project budget = amount of hours * hourly rate. Each agency has it's unique hourly rate based on volume of work they need. One-time project hourly rate is 40 USD/hour
Work With Us
What kind of projects you could expect from us

Types of projects

  • One-time 
design project
  • One-time 
development project
  • Retainer-based 
support
  • Hourly 
design support
  • Hourly 
development support
  • Maintenance
Bonus in every project

Software and license you don't need to purchase

Good things cost money, and when outsourcing to us you could have access to premium tools and software with no extra cost under our agency license

Examples:

  • ACF PRO
  • Elementor PRO
  • WPML
  • Lamda Test
  • Github

microservices as part of WordPress development

  • Design support
  • Accessibility
  • Enhanced page speed
  • Content upload
  • Data migration from one environment to another
  • SEO optimization

Estimate calculator

Presice estimate for custom builds
Share more information on the project to get precise estimate. Use even if you just received RFP.
For agency folks

Freelancer vs In-House vs Codelibry </br>What you're actually paying for

Don’t let the lowest rate become the most expensive option

25+ agencies already trust
Freelancer
Freelancer
Codelibry
White-Label Partner
Team & Skills
Development (WordPress / Figma-to-WP)
Core build capability
Senior dev team
Project Management
Owns delivery, timelines, briefing
No
Maybe
High-level decisions only
QA & Testing
Pre-launch checklist, cross-browser, forms
You'll pay extra for QA
You'll pay extra for QA
Just minor feedback before
sharing with client
Design updates
Will you need to bring one more person to the project?
You'll pay extra for designer
You'll pay extra for designer
Included
Reliability & Scale
Estimate accuracy
Quote vs actual cost
Unpredictable
Variable
98% accuracy
Available when you need them
No gaps, no disappearing acts
Not guaranteed
Yes
Guaranteed
No onboarding cost per project
New project = zero ramp-up time
Depends
Included
Agency Fit
Async communication system
Works across timezones
Yes
Built-in
QA standards
How testing is going
No
Sometimes
System
Library of Solutions
Helps avoid bugs and speed up the flow
No
Sometimes
Yes
Pre-live checklist
Helps avoid bugs and speed up the flow
Depends on you
Depends on you
Yes
AI-assisted
Definitely not in favour of hourly billings
Depends
Depends
Yes
Project order
Is everything organised, predictable and clear?
Sometimes
Built-in
White-label — invisible to your client
Your brand, not ours
Depends
Always
Cost & Pricing
Fixed-price per project
Know the cost before you quote the client
Hourly
Salary
Always fixed
Invoice cost on paper
What the invoice says
Lowest
Highest
Medium
Hidden costs (your time, PM, QA, rework)
What the invoice doesn't say
High
Medium
None
Real total cost
Invoice + your hidden time + rework
Highest
Medium–High
Predictable. Likely lowest

The catch:  deadlines and capacity are always more important for agencies. They impact your margins. With Codelibry you can scale up or down on demand and get paid for all the projects you can land. With no invoices when projects are completed.

How we drive results to digital agencies

Case study

In this case study we show how we helped our partner from the UK to handle 28 projects during 15 month of collaboration without hiring, onboarding in-house devs or freelancers.

Nextgen Marketing x Codelibry case study cover
How we powered up a UK based marketing agency as remote tech department

28 wordpress projects. 15 month. 98% estimate accuracy.

Read more
testimonials

What Our Clients Say

Trusted by clients worldwide:

Top Rated on Upwork

100% Job Success

Contact

Need a help?

Need a help? Let's dive into your project or situation and see how you can benefit from collaboration with us
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Talk to Vitalii
Book a 30-min non obligatory meeting too share the state of things and get Vitalii's opinion and vision how to sort things out
Faqs

Frequently Asked Question

  • What's your hourly rate?

    Hourly rate varies from 29 USD/h ( 25 EUR/h) for retainer clients to 40 USD/h (35 EUR/h) for one-time projects. Every agency can get a partner rate that depends on the amount of new builds they do with Codelibry

  • How much time it takes to build a website?

    Roughly, it takes 2 weeks to build a 5 page website, 4 weeks to build a 10 page website, 6 weeks to build a 15-week website

  • How AI-assisted workflow is actually working?

    Basically, AI helps turn Figma designs into custom wordpress themes.

    1. Converts Figma designs into plain HTML/CSS/JS

    2. Dev polishes the markup ( it’s far from perfect )

    3. Ai converts HTML/CSS/JS into custom theme

    4. Dev polishes everything

    Then manual QA and launch. This approach saves up to 25% of project hours budget

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